Monday, September 29th, 2008

Partnership Marketing

The goal of this post is to request comments from Marketing, Branding, Advertising professionals about our newly launched product BrandAdda.
BrandAdda is a community platform with a broad base of tools that enable participation in the form of ideation, expression, sharing and exploration.
The protagonists on BrandAdda are Consumers and Companies.
The vision is to enable Win-Win […]

4 Comments » - Posted in general, story, vision by tej

Friday, October 19th, 2007

Greetings!

There are a variety of mechanisms through which People express themselves - polls/surveys, ratings, reviews/comments, prediction, ideation, etc. Some of these are more amenable to structured analysis than others. Regardless of the mechanism, there is a great deal of Wisdom to be garnered from the expressions of a group of people, when suitably aggregated.
We, at […]

9 Comments » - Posted in vision by tej